Alison Bainbridge
FOUNDER
Alison founded ABA in 1994. Her entrepreneurial style has won trust at the top of many major brands.
Mark Taylor
NEW BUSINESS
With over ten years at ABA, Mark's assured, friendly approach has played a pivotal role in delivering a fast-expanding client portfolio.
Natalie Geddes
NEW THINKING
Natalie leads our constant search for improved ways of generating customer insights and compelling outputs.
Stephen Kay
SPOTFIRE DEVELOPMENT
Stephen’s creative approach provides accuracy, flexibility and cost-effectiveness. He looks after our online reporting and survey software.
Yvette Allen
INSIGHT
Yvette oversees our commitment to delivering high-quality outputs. She excels at producing compelling insights and building highly effective teams.
Nathan Hester
CLIENT SERVICES
Nathan builds close working relationships with clients to ensure ABA delivers a brilliant experience every time.
Lorna Skelton
HR
Lorna started life at ABA within Insight. She now manages our HR department and is responsible for nurturing the careers of ABAers and finding bright, new talent.
Mike Wallis
FINANCE
A Deloitte-trained Chartered Accountant with a blue-chip background, Mike's unflappable good sense ensures we're well run and financially secure.