Insight Director

Based in St Albans

Role Purpose

  • As an Insight Director at ABA you will provide leadership for a significant proportion of ABA’s Insight team, ensuring the delivery of exceptional, high-quality market research for our clients.

  • Accountable for building client plans and supporting business development activities, you will also look for opportunities to grow revenues amongst the existing client base.

  • Beyond this, a key part of this challenging role involves working alongside our other 2 Insight Directors, acting as a role model for Insight professionals generally within ABA; setting high standards and identifying areas where profitability can be improved via more effective working practices and better knowledge sharing.

  • Finally, as part of the Senior Leadership Team, we expect our Insight Directors to continually look for ways to build proactive relationships with other teams in the ABA family - from the Field and Data teams through to Marketing, Finance and HR.

Key Responsibilities and Accountabilities 
  • Commercial planning – works alongside the Founder and FD to define the annual revenue goals for each ABA Insight Team and helps to formulate the strategy for growth

  • Commercial acumen – consistently guides their team to deliver high-impact, strategic yet tangible outputs that set out clear, commercially effective next steps for clients

  • Business development – maintains a consistent trajectory of growth, assisting the Business Development Director by continually identifying new opportunities in the market and converting these via active involvement in the proposal and pitch process

  • Client planning – ensures strong relationships are maintained across key clients – taking responsibility for the overall relationship on key accounts

  • Research rigour – ensuring ABA produces high-quality insight based on sound methodologies and seeing that appropriate quality procedures are followed across the team

  • Brilliant thinking – willing to challenge the norms and look for new ways to produce better deliverables for our clients or to drive efficiencies on accounts

  • Best practice and quality standards – leads the way on defining expected standards, putting in appropriate frameworks for training, knowledge sharing etc. – also having ultimate responsibility for appropriate processes for quality control

  • Resource allocation – puts in place appropriate frameworks to ensure the effective allocation of insight resource across accounts, whilst also making sure appropriate resource is allocated to drive marketing and innovation activity

  • Team Leadership – works with the HR Director to ensure clear processes are in place for retention, vacancies, succession planning, promotions and talent management

  • Talent and performance management – effectively line manage the cluster team to ensure that clear objectives, development and succession plans are in place across the team

  • Leading from the front on behavioural role modelling;-

  1. Driven to deliver excellence - champions a culture of high performance through positivity and a hunger to succeed, always showing and inspiring true diligence in relation to the job at hand

  2. Creating solutions – gathers information from a range of sources to generate different approaches to complex problem solving in a timely fashion

  3. Building trusted relationships – creates high-trust relationships within ABA and with external clients, adapting their personal style to get the most out of everyone

  4. Collaborative teamwork – ensures participation from individuals and teams within their cluster, ensuring teamwork and collaboration is harmoniously achieved and respected

  5. Maximising ABAer Potential – Understands the importance of giving and receiving feedback as a mechanism for achieving potential, and uses this to foster an environment of growth within their cluster

Critical Experience and Knowledge

  • An experienced research professional with a proven track-record of having led large research teams, either agency or client-side, at Director level

  • Strong relationship builder who’s able to interact with senior client stakeholders

  • Strong team leader with experience of both coaching and mentoring leadership styles

  • Great role model – sets the standard for ABA, ensuring exceptional quality deliverables at all stages of the research process, whilst also challenging the team to deliver the same

  • A strong industry profile would also be a significant advantage e.g. a presence within key industry bodies, helping to represent ABA and also steer research thinking   

Apply for our role:

  • Competitive starting salary up to 75K plus bonuses depending on level and experience

  • Although this is a FT role, we respect flexibility and would welcome applications based on a 4 day working week

  • 28 days holiday, plus bank holidays and your birthday off

  • Applicants must be able to prove eligibility to work within the UK

  • To apply, please send your CV to

Get in touch





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