Dare to Feel

Award-winning customer insights

2012

MRS Best

Agency

2013

AURA Agency

of the Year

2014

MRS Applications

of Research

2015

MRS Best

Newcomer

2016

MRS Insight

Mgt (Finalist)

2017

AURA Agency

of the Year

Helping brands grow by leveraging emotions

BUILDING WINNING PROPOSITIONS

OPTIMISING ON-THE-DAY EXPERIENCES

GROWING BRAND WARMTH

KNOWING

CUSTOMERS

 

Experience matters

M&S

M&S

Customer Closeness

Halfords

Halfords

For life's journeys

JOHN LEWIS

JOHN LEWIS

Customer Experience

CAMELOT

CAMELOT

Website Experience

SUPERDRY

SUPERDRY

Brand Track

ASDA

ASDA

Category Research

WAGAMAMA

WAGAMAMA

Brand Positioning

LLOYDS PHARMACY

LLOYDS PHARMACY

Own Label Opportunity

VUE

VUE

Brand Promotion

 

Q-Gen

Our proprietary survey software allows on-brand surveys without cost-per-click pricing

V-portal

Our proprietary  reporting portal supplies real-time access to survey results

Living Lens

Unlocking the power of video in gaining insights and communicating results

Passive tracking

Klood Radar

Allows vast quantities of unstructured digital data to be monitored in real-time

Sensum biometric

Sensum

Using biometric technology to gauge non-consious/emotional responses

Using tech to get deeper insights

 

Bright, dedicated & human

Our people have always been, and always will be, the heartbeat of ABA. In addition to natural talent, 'ABA-ers' are collaborative, far-sighted, adaptable, committed and easy to get on with.

 

In 2012 we opened ‘Raindrops on Roses’, a highly successful gift shop whose profits all go to combat cancer – putting ‘our money where our mouth is’ and demonstrating ABA’s retail expertise.

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