Winners and  Losers


The definitive verdict on which retailers won or lost the battle for Christmas

We’ve researched the shopping habits of 3,000 UK consumers this Christmas to unearth the underlying emotions that governed their decision-making.


Through the lens of our 5Drivers model we reveal which retailers dazzled or fizzled with their store and online customer experiences

here to get our report delivered 

straight to your inbox w/c 16th January